Coffee and Starbucks Essay

Attention Getter: You probably wouldn’t believe me if I told you that a drug that creates the same signaling activity in the brain as cocaine is sold legally on almost every street corner across the nation. This is a fact however, and the drug is caffeine. It is one of the main ingredients in coffee, and is currently the most frequently used recreational drug in the world. Establish Credibility: I personally consider myself a coffee expert, and have been drinking at least one cup of coffee almost every morning for the last three years. Relate to the audience: Now, I know not every one of you drinks coffee but as you can tell by the multiple Dutch Bros, Starbucks, and other coffee shops around town it is a very big part of our culture today. Preview: Throughout the course of this speech, I will discuss three major points relating to coffee. First, I will give some information on the history of coffee and when it first came into human culture, followed by the positive health benefits and some of the negative health risks associated with coffee. [First of all, I’m going to talk a little bit about the historical side of coffee and how it first got popular in our culture. ] Body I. Main Point: To understand why coffee is such a big part of modern day society, we must first understand where it originated. A. Sub-point: Coffee was first cultivated on the Arabian Peninsula in the 15th century. 1. Supporting details: Not only were the Arab’s the first to cultivate coffee, but they also were the first to trade coffee. 2. By the 16th century, the popularity of coffee was already expanding and Persia, Egypt, Syria and Turkey all had discovered about the amazing beverage. B. Sub-point: By the 17th century coffee was still gaining notoriety around the world, however it was still not a household favorite as it as today. 1. Supporting Details: Coffee houses started sprouting up everywhere in the 1700’s, however tea was still the most popular drink around. 2. In 1773 a heavy tax on tea was inflicted by King George, which led to a pretty famous revolt called The Boston Tea Party. 3. Since people couldn’t afford tea after the tax, coffee quickly took over as the most popular morning beverage across the world, and remains the most popular today. [Although coffee has been drank for hundreds of years, the majority of its health benefits have only recently been discovered in the last few decades. ] II. Main Point: The majority of people drink coffee just to get through each day, however it does have many positive benefits to your health. A. Sub-point: Within just the last few years alone there has been research done showing that coffee may protect against type 2 diabetes, liver cancer, and Alzheimer’s disease. 1. Supporting details: According the Centers for Disease Control and Prevention, liver cancer is the ninth leading cause of cancer and coffee has been shown to reduce risk of liver cancer by 40%. 2. Drinking coffee reduces the risk of diabetes as well, which is a common risk factor of liver cancer. B. Sub-point: One of the other medical uses of coffee is in preventing Alzheimer’s disease and dementia. 1. Supporting details: The most common neurodegenerative disease and number 1 cause of dementia is Alzheimer’s. 2. There is no cure for Alzheimer’s, however it has been shown that coffee drinkers have up to a 65% lower risk of getting the disease. [You might be thinking coffee is a miracle drink after some of those statistics, however it also has many negative effects on health as well. ] III. Main Point: There are a great deal of health issues that can result from drinking coffee, with some of the most common being addiction, insomnia and increased blood pressure. A. Sub-point: As a college student, one of the last things you will ever want to experience is insomnia, but it is a regular side effect of coffee. 1. Supporting details: By blocking certain receptors in the brain, coffee prevents chemicals that induce sleep from being used. B. Sub-point: Another widely studied effect of coffee, specifically caffeine, is how addictive it is. 1. Supporting details: Caffeine stimulates the central nervous system and regular use will result in a physical dependence. 2. If a regular coffee drinker doesn’t have their daily cup, they will feel fatigued, irritable, and experience headaches within the first 24 hours. Conclusion 1. Transition Signal: In conclusion, coffee isn’t for everyone but if you do choose to consume it, you at least now know how it affects you. 2. Summary of Main Points: Throughout this speech we looked at how coffee first gained popularity in the human race, some of it’s positive health benefits as well as some of the negatives. 3. Call to Action: Even if you’ve never been a fan of coffee, try drinking a cup before your next study session and see if you still don’t like it. 4. Memorable end: Although it may be addicting and cause serious potential health problems, there must be something special about coffee considering over half of adults in the U. S. drink it daily. References: 1) â€Å"Coffee Acts Just like Cocaine, Says Scientist. † BeverageDaily. com. Beverage Daily, 02 Sept. 2002. Web. 12 Nov. 2014. 2) Goldschein, Eric. â€Å"11 Incredible Facts About The Global Coffee Industry. † Business Insider. Business Insider, Inc, 14 Nov. 2011. Web. 12 Nov. 2014. 3) Gunnars, Kris. â€Å"13 Proven Health Benefits of Coffee† Authority Nutrition. N. p. , n. d. Web. 12 Nov. 2014. 4) â€Å"The History Of Coffee. † – National Coffee Association. NCA, n. d. Web. 12 Nov. 2014. 5) Stromberg, Joseph. â€Å"This Is How Your Brain Becomes Addicted to Caffeine. † Smithsonian. N. p. , 9 Aug. 2013. Web. 11 Nov. 2014. 6) Van Dam, Rob. â€Å"Ask the Expert: Coffee and Health. † The Nutrition Source. Harvard School of Public Health, n. d. Web. 09 Nov. 2014. 7) Weber, Belinda. â€Å"Coffee Consumption Cuts Liver Cancer Risk. † Medical News Today. MediLexicon International, 22 Oct. 2013. Web. 12 Nov. 2014. .

Cultural Industries and Globalisation Essay

This essay will aim to include my understanding and perception of the cultural industries, how it developed into the creative industries and how globalisation has impacted this sector through looking specifically at exampled from Sheffield. Originating from the 1940’s the Cultural Industries was known as ‘The cultural Industry’ taken from a book written by Adorno and Horkheimer called ‘ Dialektik der Aufklarung’ from the chapter ‘Dialect of Enlightenment’. They thought of the Creative Industry as ‘ art with special, exceptional forms of Human creativity’ (Hesmondhalgh 2007). By the late 1960’s the Cultural Industry became comodified and was intertwining with other industries such as film, television and music as these were socially popular, the cultural Industry was re-named ‘The Cultural Industries’. Through new service industry growth and new labour, the Cultural Industries was turned into ‘The Creative Industries’ in the 1990’s and is still known as this in current society. ‘The creative Industries are those Industries that are based on individual creativity, skill and talent’ (DCMS). These creative industries include 13 categories: Advertising, architecture, arts and antique’s, computer and video games, crafts, design, designer fashion, film, and video, music, performing arts, publishing, software, TV and Radio. From when the cultural/ creative industries were first produced they have achieved huge industry growth rates for example: between 1997 and 2001 the UK’s creative industries grew by 8% per annum, with the most popular sector being TV and Radio and around about 122,000 organisations traded in the creative Industries since 1997( Montgomery, J 2007). This service Industry growth is mainly down to Globalisation which is defined as ‘ the world becoming more interdependent and integrated’ (Moynagh and Worsely, 2008). Globalisation links with economic power and consumption for mass markets and making them become global. They do this by customizing products, making them innovative and unique, and by using sub-contractors hope to get the products known globally. For example; in the fashion industry a designer will create a product that they want to produce globally to a specific target market, once they have created the product they will need to manufacture the product, ship the product and make it available for a global market to purchase. They will do this by having products made in countries such as Turkey or China as this method is cheaper and quicker, and have it shipped over to other companies to make it global. Through the virtual innovations such as the internet, and communication systems, the product can be marketed globally. ‘Globalisation also involves the global integration of production factors and services. ‘National’ industries ‘selling abroad’ are increasingly giving way to the organisation of production and distribution on a global scale, sourcing materials, labour, services etc. across borders with little or no attachment to particular places’ (Brown et al 2000). There are many Pro’s and Con’s regarding Globalisation, due to its features and tensions. Globalisation features; to name a few include aspects such as transportation and distribution: getting the goods to the destination from the manufacturers as quick as possible, Growth of Cities: Many Cities are moving from rural areas to urban areas through the growth of industries and trade, Free trade: to allow companies to trade without government barriers or trade policy, Multi Nationals: Different nationality companies will be working along side one another in one country and Global Culture: the development of standardisation and the idea that everything will start to look ad feel the same. Although this means that buying and selling overseas will become more integrated and connected through fast distribution and manufacturing, it also creates problems known as tensions of globalisation. A few of these tensions are; Poverty: Globalisation may mean that in poorer countries there are increases in ‘sweat shops’ where poorer people are made to work long hours top help manufacture products to help the fast trade of Globalisation. In poor Asian economies, such as Bangladesh, Vietnam and Cambodia, large numbers of women now have work in garment export factories. Their wages are low by world standards but much higher than they would earn in alternative occupations’ (Bardhan, P 2006). Economic Growth: many traders have fled poorer countries in order to gain more trade in multi-national, urban areas. Oligopoly: There will no longer be one current market brand leader, as everything will be integrated and manufactured the same, causing competition in market bran ds. Global vs. Local: The idea that local economies will be decreasing through products no longer being unique, through the speed of communication, how fast the brand becomes global. An article by Shah, A 2009 says: ‘Following a period of economic boom, a financial bubble—global in scope—has now burst. The extent of this problem has been so severe that some of the world’s largest financial institutions have collapsed and local manufactures have been bought out by their competition at low prices’. This demonstrates the impact that globalization has had on small businesses and how competition between organizations is becoming increasingly tougher. These features and tensions need to be considered in order to gain an understanding of the impacts of Globalisation and the positive and negative points that need to be considered in terms of the struggling economies and inequalities that may occur in parts of the world. Globalisation also works off economic, political, social, cultural and environmental aspects and entails better communication; through social networking sites, developing relationships; through computer and internet innovations which link people together, and the decline in human contact; people are no longer conducting meetings as they can have video conferencing with people on the other side of the world. One example of a globalised cultural Industry in the UK would be The Stonehenge, a World Heritage Site which is known as a place for worship and healing. This tourist attraction sees thousands of visitors pass it every year, visiting from all over the world. The world Heritage site’s include The great Barrier Reef, Great Wall of China, Galapagos Islands and many more, their mission’s include is to promote public awareness of the sites and encourage international cooperation in the conservation of the World heritage sites (unesco. rg). After looking into globalisation; it’s positive and negative aspects in gaining a deeper understanding of the subject, I can now establish an understanding of how globalisation has impacted Sheffield’s Cultural Industries and weigh up affects it may have had on this industry. The growth of the Cultural Industries meant that in the UK a huge amount of employment was generated, which was extremely beneficial to Sheffield as it meant that 7. 2% of people were working for the creative Industries, this ame at a good time following the collapse of the steel industry after Britain let a failed trip to Japan to buy machinery to cater for the Steel industry needs. After a strike from the workers the Steel Industry closed in Sheffield and meant a loss of 50,000 jobs were incurred. Today in the Sheffield region of South Yorkshire, the Cultural Industries employment rates are above 20% of the average employment, rating above hotels and catering, and below the retail and education i ndustries. It is continuing to expand through the Cultural Industries Quarter located in the city centre which contains BBC Radio Sheffield, Sheffield Hallam University, Perishable Works, and Exchange works. A quote from a BBC News report 2006 shows: ‘All very much in keeping with the new Sheffield. The area near the train station has been re-dubbed the cultural quarter, a loose collection of creative and multi-media firms with the Showroom Cinema and Workstation Cultural Industries Business Centre at its heart’. The CIQ is a non-profit organisation with a ‘ wide ranging powers to support and promote the growth of the cultural industries in Sheffield’ (CIQ Agency 2006). These establishments are all in short distance from each other creating a business community, a range of building sizes, university connectivity and transport links (CIQ Online 2006). Other creative industries around the city include; Botanical Gardens, Peace Gardens, Sheffield Museum and art Gallery and the Crucible. One organization that was established though the cultural Industries Quarter is the Workstation, a creative Business Centre combined with the Showroom Cinema, an independent picture house showing contemporary, classic film, and film from different cultures. It is now an internationally significant cultural centre which hosts annual events and festivals such as The Children’s Film Festival, Sheffield Adventure Film Festival, Sensoria Festival of Music & Film and Celluloid Screams. The Showroom regularly hosts festivals and creative events which give a chance to meet experts from different media, learn new skills and cultivate new ideas. Globalisation has had huge affects from the Cultural Industries being successful through the determination of the company becoming globally recognised. According to a journal article written by Brown et al 2000, it states that there was a four stage development plan to move the CIQ from being local, regional, national to internationally known by 1) Nurturing local music/ cultural businesses, 2) create a tourist attraction to bring people to Sheffield and 3) Using these points to create a better image of the city. The creative director of the CIQ stresses that â€Å"We don’t want it to be seen as a Sheffield centre, but a national one†. Through working on these plans Sheffield’s Cultural Industries Quarter have seen visitor numbers up to 500,000 per year which is proven to be a success. Through speaking to the manager of the Showroom in Sheffield, it is clear that through times of the recession and the ‘credit crunch’ the independent cinema has to market its events and showings carefully to ensure that the visitors are still attending. As the venues most frequent visitors are older people who tend to have a lot of disposable income, they already have a captive audience. However, to gain awareness they have to capture various other market groups to expand it’s global awareness for example; they can target different ethnic groups and communities through showing different nationality and religious films to attract the certain audience. To conclude, through researching the Cultural Industries and how it has developed through time into the Creative Industries I now have a deeper insight into the background knowledge of the subject and can link it to globalisation and how they have positive and negative affects on one another. From researching Globalisation and the pro’s and con’s it brings to the economy, I can now realise that Globalisation can create as much poverty as it can capital, and the affects it has on local businesses, trades, and workers. The Cultural Industries Quarter in Sheffield has impacted from globalisation through the development and infrastructure of its diverse buildings and content. For example; the showroom has attracted audiences internationally as well as regionally through its specific showings at the cinema and it continues to grow by making Sheffield a ‘Music City’ by building more buildings to help expand the Cultural Industries Quarter. Finally, globalisation has shaped a mass market for the global economy as a whole and has profoundly meant that the cultural Industries are expanding and recognisable.

Global aging Essay Example | Topics and Well Written Essays - 500 words

Global aging - Essay Example Around 60% of these elderly people live in developing countries, and this figure will rise to 80%. The number of people over 80 will increase from 86 million in 2005 to 394 million in 2050 (United Nations, 2005). The oldest (85 and older) are the quickest growing portion of the population in many countries globally. Also, the oldest old are more likely to live in developed countries. The elderly population is also growing in many developed and developing countries. Almost half of the world’s elderly population lives in China, India, the United States, and former Soviet Union countries. The number of elderly people living alone varies widely. In developed countries, percentages of elderly people living alone range from 9% in Japan to a high 40% in Sweden. In developing countries, such as China, 3% of the elderly live alone, in South Korea 2%, and Pakistan 1%. Today, population aging is a major issue mainly in the industrialized nations of Europe, Asia, and North America. These nations have experienced intense public debate over elder-related issues such as social security costs and health care provisions. In sync with Tischler’s article, Blahous III agrees that areas such as pensions, taxation, etc. will be affected. Blahous III explores how challenged present policy is when it comes to dealing with the issue of global aging. According to him, social security inmost countries are ill-equipped to survive the effects of a global aging population. This lack of preparedness is most likely to impose excessive tax burdens1. In accordance with Tischler’s article, Ahearn (2002) asserts that social security benefits will decrease in order to make pension plans more practical. Similar to Blahous’s view that social policy will be challenged, Ahearn also holds that a global aging population means that there will be need to

E. Porters A Strategy for Health Care Reform Toward a Value-Based Essay

E. Porters A Strategy for Health Care Reform Toward a Value-Based System analysis writing - Essay Example "Indeed, the onlyway to truly contain costs in health care is to improve outcomes:in a value-based system, achieving and maintaining good healthis inherently less costly than dealing with poor health." (Porter, 2009). According to the author, moving toward universal insurance coverage as well as restructuring the care delivery system is essential for true reform and a value-based system is the most fundamental means to achieve this. Therefore, the main arguments of the article are related to the essence of a value-based system which can ensure an effective strategy for health care reforms. In the article, the author analyzes various criticalsteps to achieve universal coverage in a way that will support,rather than impede, a basic reorientation of the deliverysystem around value for patients. In the first place, it is important to change the nature of health insurance competition and the insurers should flourish only ifthey improve their subscribers' health. Secondly, it is essential to keep employers in the insurance system and create a level playing field for employers that offercoverage by penalizing employers that are free riders. Next, one needs to address the unfair burden on people who haveno access to employer-based coverage.

Journal on The counterculture in the sixities Essay

Journal on The counterculture in the sixities - Essay Example ld are not as free as they think because they are slaves to convention, unable to speak freely about sex or politics, which is an indirect reference to the horrors of war which people tolerate without speaking up. In the second article, Schneeman describes how actors graphically demonstrate the body toll in war by dragging bodies along the stage, while the third article (1967) describes the fate of six men who were drafted into the war from Brooklyn and ultimately died. Another theme is the need to introduce more realism into theatre, without any need to dress it up with the propaganda that forms a part of daily life. All three articles argue towards this end – life is dramatic enough to be portrayed realistically (Beck 1965). There is the underlying implication in all three articles that people are living their lives without being true to themselves, and there is a need for theatre to highlight grim realities and bring people face to face with their inner selves, whether through seeing jail inmates as human beings or witnessing horrific events occurring. An acceptance of reality and adopting a non condemning attitude towards drug users is also an implicit theme in all three articles that argue for more realistic portrayals through theatre and for people to face up to unpleasant images. The Sixties counterculture was focused towards a release of such inhibitions which were deemed to afflict conventional society. I was struck by the singular role of theatre in contributing to the anti-war movement, which is evident in all the articles. They must have packed an impact during the sixties, when such visceral images as those described by Scheeman must have been quite a shock compared to the predictable quality of typical theatre devoid of realism. Realism in theatre and film is now commonplace and it made me realize how much we owe to the movement in the Sixties, to radically change long entrenched ideas. I also found some of the views expressed in the articles to

Consequences of the Rape of Nanking Assignment Example | Topics and Well Written Essays - 500 words

Consequences of the Rape of Nanking - Assignment Example Japanese soldiers also raped 20,000 – 80,000 women. The rape of Nanking remains a contentious issue in politics. Some historical revisionists and Japanese nationalists dispute the event claiming that the massacre was exaggerated for propaganda purposes (Honda 45). There are enormous efforts by Japanese Nationalists to deny or rationalize Japanese war crimes. However, the controversy arising from the Rape of Nanking remains a stumbling block in Sino-Japanese relations. It is also a stumbling block to international relations between Japan and other Asia-Pacific nations such as South Korea and the Philippines (He 50). Many senior members of the Japanese high command were responsible for the atrocities committed by Japanese soldiers in Nanking including Emperor Hirohito. Emperor Hirohito made all the major decisions during the operation including the decision to invade China in 1937. Hirohito’s uncle, Prince Asaka was a key player in the operation because he ordered the Japanese soldiers to kill all captives. In addition, he was responsible for the gendercide against Nanking’s men. General Nakajima Kesago, commander of the 16th division was also held responsible for the Nanking Massacre. He ordered the beheading of two war prisoners as a test of his new sword (Yin and Young 284). In 1946-1947 there were war crimes trials in Nanjing. However, the trials only affected a few Japanese war criminals. Tani Hisao, a commander of the 6th division was sentenced to death in March 1947 and executed. The International Military Tribunal for the Far East (IMTFE) tried up to 30 key Japanese commanders. The tribunal tried Commander Matsui Iwane of the Central China Expeditionary Force. Matsui and other six ‘Class A’ war criminals were executed. General Yanagawa Heisuke and Lieut. General Nakajima Kesago died of a natural cause before they could be executed (Yamamoto 112). However, some members of the royal family who were also responsible for the Nanking massacre were not tried and executed.     

Social Policy Development Pertaining to Education in India Essay

Social Policy Development Pertaining to Education in India - Essay Example imarily comprised of two areas that are one that were directly under the control and the administration of Great Britain and then there were the princely states that were under the dominion of the native rulers, who exercised their jurisdiction on behalf of the British Crown (Mill & Thomas 1976). Before the revolt of 1857, India was under the rule and control of the British East India Company. A formal system of governance under the British dominion was introduced in India in 1858 when the British East India Company passed over the control of India to the Crown then represented by Queen Victoria (Mill & Thomas 1976). Queen Victoria was formally proclaimed the empress of India in the year 1877. The British colonial rule in India lasted until 1947. The non-violent opposition and resistance to the British rule initiated and guided by Mohandas Karamchand Gandhi popularly known as Mahatma Gandhi finally brought freedom to India in 1947 (Mill & Thomas 1976). Indian scholars and historians respond to the British colonial rule with a mixed sentiment. Some hold the British responsible for depriving India of its economic prowess and wherewithal through a system of sustained exploitation. Then there are others who appreciate the British for introducing the policies and measures that led to the modernization of India. Perhaps, the truth lies somewhere between these two views. 3.0 Indian Education System under the British Modern education in India is the result of gradual evolution. History of education in India is closely linked up with the history of education in England. The beginnings of the modern system of education in India can be traced to the efforts of the Christian missionaries who poured into India in the wake of European traders (Willinsky 2000, p. 97). It was the... This paper stresses that in many ways and perspective, India could be considered to be a modern and democratic nation with a fast growing economy that to a great extent is integrated with the outside world. In that context the challenges before the Indian education system are immense and multifarious. However, it would be pragmatic to touch upon a few issues that are of immense importance to India, being a mature and responsible member of the international community. This report makes a conclusion that subjugation is not an ideal state of existence for any nation, still the British Raj did one good thing that is it introduced and exposed the Indian education system to Western thought, literature and scientific knowhow. Not to say, the policy makers and administrators in the independent India did much to build on the start given by the Raj. The current economic growth and development of the modern India to a great extent testifies to the success of its education system and educational policies. Still, the policy developments in India need to go a step ahead to include the weaker and sidelined segments of the Indian population. Besides, India also needs to get over its cultural and political compulsions and hesitations to make way for the inclusion of such subjects and disciplines in its education system that are in tandem with the trends prevailing in the free and modern nations.

Critical Review of an Article on Teachers Behavior to Students Essay

Critical Review of an Article on Teachers Behavior to Students - Essay Example An educational researcher has to start with collection of data in an attempt to understand the individuals understanding of the reality using either unstructured or interviews. After data collection, an educational researcher will construct social scientific theories about human relations. A major challenge that confronts educational researchers is access to data. Educational institutions are structured in a way that those in authority have the power to manipulate those in lower ranks who may be part of your respondents. In addition, for them to consent to a research, researchers need to give as much information as possible. Where the research involves children, researcher needs to seek permission from the parents (Scott & Morrison, 2007, p. 2-4). This paper looks into an educational article in quest to evaluate the scope, strategy, validity and reliability, reflectivity, and quality of the analysis. Aims and scope of the research Teachers are kind to those who have good marksâ€℠¢: a study of Japanese young people’s views of fairness and equity in school is an article by Emma Smith and Stephen Gorard, which investigates equity and fairness in schools. The research incorporates a substantial scope of the research and has an objective of adding on to the existing knowledge. It endeavors to educate the audience on the role of fairness in education. Apparently, equity, social justice, and fairness mean things to different people and the research delves into this understanding. Smith and Gorard suggest different meanings to the word fairness according to different people. It can mean treating everyone equally, or treating them differently so that the outcomes are similar. While it is unfair to treat students in the same class differently, Smith and Gorard provoke our thoughts to appreciate situations that may necessitate the teachers to treat students in the same class differently. For example, teachers with child with literacy difficulties in their class will offer special attention to them (Smith & Gorard, 2012, p.28) Additionally, the research embraces different paradigm necessary in educational research. They include a set of interrelated assumptions about the social world that guides the researcher in terms of tools, participants, methods, and results rendering. A good research has three paradigms including ontology, methodology, and epistemology (Mustafa, 2011, p. 24). The research follows the rule of ontology in that it has a good starting point that describes existing claims and assumptions on equality and fairness. In addition, it goes ahead to explain something beyond what is known or assumed. For instance, Smith and Gorard appreciate that not all students can be treated in the same way. Different students have differing learning needs and thus the teacher has to note them and offer quality teaching to each student. According to Riley as quoted in this journal treating students with different needs equally is unfair and en courage rebellious a behavior (Smith, Gorard, 2012, p.29). However, in their scope, Smith and Gorard suggest that students with problems in their class receive much attention than the bright students. This contradicts the purpose of the research, which is to determine if teachers are kind to those with good marks. The overall research strategy This research is qualitative in nature. The research adopted this methodology because English research they wanted to make a comparison with adopted the same. In qualitative research, researchers collect data through close observation and documentation of a particular phenomenon. By using case study, researchers were

Gillette - Developing and Introducing New Products Case Study

Gillette - Developing and Introducing New Products - Case Study Example With regard to developing and introducing new products, Gillette learned from the Wilkinson Sword and Bic experiences to keep ahead of the market by being proactive and searching for opportunities and demands that would satisfy the changing needs of the consumers. Gillette was slow in introducing coated stainless steel blades, despite knowing the technology, because by producing them, much of their manufacturing equipment would be obsolete. Further, they were hoping that the surge in consumer purchase for coated stainless steel blades would only be temporary and the market niche would be small. Therefore, firms making long-term investments in manufacturing and supply chain resources could face imminent threats of obsolescence due to technological breakthroughs and changing consumer demands and preferences.It is not enough for Gillette to simply design a razor that gives the â€Å"best shave possible† because new products emerge in the market due to technological developments a nd consumers have diverse needs that have to be addressed. There would always be threats of new entrants or product substitutes that could give the same advantage and added features. Therefore, manufacturing helps maintain Gillette’s market share by ensuring that ample research has been instituted that would make it difficult for competitors to copy the product and thereby give them the competitive advantage. By involving operations and supply chain personnel early in the development stage, various inputs and innovative ideas are taken into consideration in the design and planned development of new products. This would ensure that all necessary elements in product development have been considered and integrated with the process, prior to launching.

Current Environmental Issue Essay Example | Topics and Well Written Essays - 1000 words

Current Environmental Issue - Essay Example This implies that this is anthropogenic climate, and the noteworthy upsurges in the air of these powerful greenhouse gases are as a result of human practices. The most forces of the conservatory gases are carbon dioxide, methane as well as nitrous oxide. These gases accumulate in the atmosphere, resulting into concentrations to escalation with time. Significant increases in all these gases have happened in the industrialized period. Accordingly, all these increases are attributed to human practices. For instance, carbon dioxide has amplified from fossil fuel usage in transport, construction heating and cooling, as well as the production of cement and other products. Deforestation discharges carbon dioxide and lessens its uptake by vegetation. On the other hand, methane has amplified because of human practices associated with agriculture, natural gas circulation and landfills. It is discharged from natural processes that take place in swamplands. Nitrous oxide is also produced by huma n practices including the use of manures and the fossil fuels burning. Natural processes in soils and the oceans also discharge nitrous oxide into the atmosphere thus interfering with the climate change, which leads to global warming and its consequences. ... They comprise of both natural influence and human influences. For instance, burning of biomass and use of fossil fuels involving sulphur compounds as well as black carbon among others are all human activities that lead to aerosol formation. Furthermore, human practices such as mining and industrial activities have increased dust in the atmosphere. Therefore, anthropogenic climate change is greatly because of human events on earth. According to studies, the universe has a natural greenhouse effect where particular gases referred to as greenhouse gases in the troposphere permit the sunshine to enter but absorb the heat radioactivity. Because these gases absorb the heat, they maintain the average surface temperature on the universe. Therefore, without the ordinary greenhouse effect, the universe`s average surface temperature would be negative nineteen degrees Celsius. Human practices have augmented the amount if greenhouse gases on earth since the commencement of the industrial uprising . The increased amount of gases that take in heat has directly caused more heat being reserved in the atmosphere and thus intensification in universal average surface temperatures. This transformation in temperature is referred to as global warming. The increase in temperature is also resulting into other impacts on the climate system. Therefore, all these affects linked together are referred to as anthropogenic meaning human cause climate change. Climate change fits within the definition of the concept of anthropogenic change because the effects that are encountered from climate change are because of human caused activities. For instance, the increase in human population led to the

College Scholarship Essay Example for Free

College Scholarship Essay Being involved in my community wasnt a priority in my schedule, I really had overlooked the importance of really being involved in my community and the beneficial aspects that it will have on me rather then I would have on my community. Community service lately has become a big consumption of my weekends, which have had multiple positive effects on me and only has it brought hope and happiness to people, but it also lead to spiritual and personal growth. It is an experience that cannot be bought with any amount of money. A volunteer benefits himself or herself because they get to see how their contribution has made a difference. This experience contributes to personal development especially in areas such as self-fulfillment, self-confidence, and self-esteem that often flourish in the midst of volunteering experiences. The contributions that I have made to my community, volunteering countless hours at the local two general hours during weekends and summers has really impacted me as a person. I now am more involved with my community then ever through a club that I have joined at school (California scholarship foundation) and have started the year off by volunteering with AID’s walk Los Angeles and many more to come over the year. I now don’t see volunteering as a sacrifice of my time rather an opportunity to become a better person through community outreach.

Wag The Dog Movie Review Film Studies Essay

Wag The Dog Movie Review Film Studies Essay The 1997 Barry Levinson produced and directed film Wag the Dog is a satire that makes you laugh but on second thought makes you wonder. The film tells how easier than it seems for a spin-doctor and a Hollywood producer to fabricate a war between America and Albania to divert the attention of the citizens from a sex scandal involving the president. (Mayarala, 6) Two weeks before election, the unnamed U.S. president is involved in a sex scandal that could potentially affect his re-election. Conrad Brean, a spin-doctor was summoned for his services and he enlists the help of Hollywood producer Stanley Moss (Dustin Hoffman) to carry out the America-Albania war. Brean plans on creating a patriotic media frenzy wherein they would create footages of a fabricated war with a belief that this would push the sex scandal incident off the front pages. (Mayarala, 7) The film, although absurd and next to impossible is made convincing and coherent with the witty script written by David Mamet. Wag the Dog is also an allegory of the deconstruction of the media frenzy and how it heightens, or in this case soften any possible international crisis. (Mandisa, 98) Why does a dog wag its tail? Brean asks. Because the dog is smarter than the tail. If the tail was smarter, it would wag the dog. This is an explanation for the title of the film and also serves as a metaphor on the role citizens play as the tail and the government as, of course the dog. Although the film is a black comedy, it possesses an underlying message and a political undertone that is thought-provoking as citizens in the middle of the politics and the entertainment industry. (Mayarala, 7) Change the story, change the lead is Breans motto which is why he chose to give the public a crisis with a bigger magnitude to worry about rather than an alleged sex scandal of the president. The reason Brean chose Albania is because no American is entirely aware of the existence of the country, at least that is what the film claims. Brean chooses, out of all the Hollywood directors and producers Stanley Moss who is unknown but wants to earn himself a name in the industry. Due to Breans mind manipulations with no second thoughts, Moss agrees. (Mayarala, 7) The video of the fabricated war between America and Albania soon made its way to the public through the evening news with no troops having been reported to have been sent to war beforehand and without any doubt, the public believes it and causes tension. The reason for this is that the television and the news has evolved into a powerful form of media so if its on air, then its real. Robert De Niro as Conrad Brean is in all likelihood at his element in this film. He took on his character and did not just performed well but embodied the characteristics of a spin-doctor. The premise of the film sounds interesting but predictable, but nevertheless gave a different approach that De Niro as the main character Conrad Brean is able to manipulate the string of events and even had the president follow his orders of staying in China. With a deceptive characteristic, Brean is also able to convince the CIA with the authenticity of the war saying that the war is true because it is on TV. With the CIA on Brean trail, he soon devices another plan to incorporate the image of a much believable character in the form of a captured soldier who returns home, Sgt. William Schumann (Woody Harrellson) who creates a speech of his experiences as a captive soldier. The president calls the footage corny and in response, Brean made the White House secretaries watch the video and to his surpr ise, the women leave the room in tears. (Corleone, 205) Visually, Wag the Dog is beautifully captured. Although not intimately detailed, it has adapted the ambiance of a black comedy that is perfect for a political satire and also took into consideration the visual appeal of the film to make the film believable, compelling and coherent. Also, the film did not use the political satire as a background catalyst for the comedy or vice versa, instead every element of the film worked hand in hand in interpreting the political undertone of the film. (Williams, 154) The stunning aspect of the film is its playful camera movements without causing distraction. The zoom in and zoom out, the dolly in and dolly out are well done and tells a story on its own and adds to the tension or the humor of the scene. The continuity is seamless and the scenes are coherent and the humor comes fast that makes the audience laugh without feeling dull because the script are well-written and the film did not just rely on one aspect of the film to make the comedy effective. Levinson made a wise decision in not providing everything on screen like phone conversations and the other person on the line, the public reaction with the scandal and the war, the president and other essential scenarios. This was done to allow the audiences to yearn because an imagined image is more powerful unlike a visible image that gives satisfaction. Also, this style of filmmaking supplies intrigue and generates involvement from the audiences. (Williams, 154) The blocking of the characters in the film and the placement of the camera vis-avis the character works well to highlight the conversation and the messages that the film wants to get through and the necessary response that it wants from the audiences. The mise-en-scene of the film coordinated the spatial elements in every shot that consequentially created rational surroundings for the characters that added to the narrative power. Just by looking at the characters, their facial reactions and the camera movements, even if the sound is taken away the film will still send its message across. The camera has told another story about the characters without the use of words and has done what cuts cannot achieve by making the cinematic space complete and closer to reality. The characters are merely a piece in the scenario and the mise-en-scene and the camera is what makes the protagonist and the antagonist bleed out in a scene populated by a sea of people. The mise-en-scene is also able to take the audiences into the era the film is pertaining to with it hue colors with brownish sepia tone which gives the feel of the 80s and 90s. (Williams, 154) The auditory and cinematic space of the film also complement each other. The visuals being stunning matched with great music is definitely what makes a good comedy. The film also remained true to its nature and maintained its consistency throughout the film in underlining the measures that the government will go through in order to achieve what they want and how the citizens are just pawns in their game. The title of the film has been perceived as a symbolism and was submitted to different interpretations. One would say that the tail is the media with the tail being the political campaigns. The interpretation that is most likely to be associated with the title is that the citizens of America are represented by the dog and the government is the tail, thus the irony of the tail wagging the dog. This is probably referring to the movies premise wherein a greater catastrophe is given birth by something that is as small as a sex scandal compared to a war. Halfway through the film, although it can be a bit dragging, the film never faltered in giving what the audiences expected and delivering its promise but still suspends some factors for the audiences imaginations. It did not perceive its audiences as slow and dim-witted relevant because it does not explain itself. The film is also fearless in creating a film which is a social commentary that satirically attacks the political system. The film is, without a doubt socially relevant and historically significant. Wag the Dog is, in all likelihood a great film with a comic sensibility that takes on the political and media dilemma that is entirely original when it comes to its overall atmosphere without the feeling that neither the characters nor the director is overanalyzing the plot. The film is rich in content and the plot is logical that included an ensemble of great cast that gave compelling performances. The plot resembles scepticism and the ambiance of the film brings to mind the film Dr. Strangelove. Levinson succeeds in creating a character-driven film wherein the plot becomes a backdrop for the characters rather than the vice-versa. With an ensemble of great actors that gave a splendid performance, the film becomes relatable and more believable that audiences tend to think twice making the film a social commentary, a black comedy and also a cautionary tale of the potential dangers that could result from a political-induced media frenzy. (Mandissa, 90) Although the film is a comedy, it is straightforward and the splendid acting supported by the seamless continuity of the scenes and the smooth-flowing dialogues adds to the realistic aspects of the film that stirs the minds of the audiences if what they are watching is based on true events and if not, its possibility that this could happen in real life or has already happened or is happening right now. The film is shocking and an eye-opened that is trying to prove the human error in the political system and the media billed as credible.

An Analysis Of Dominos Pizza

An Analysis Of Dominos Pizza Macro and micro environment Analysis: Downturn in national or world economies and rising of inflation which is being experienced current period, are the most common factors that can affect businesses. Conversely, what cause an adverse effect for many companies, has had a constructive effect for Dominos Pizza UK, Ireland, the most leading delievery franchise. Keeping in view the current economic situation Dominos Pizza sales had increased up to 11% in the first six week of 2008 than that of same period of last year, due to, mostly people preferred for delivery at home, instead of going for eat outs, Like-for-like sales rose 14.7% last year, despite a price rise across Dominos menu last autumn. (The Times, 20th February 2008) According to Cheif Executive, The Chris Moore, The results are proof that our price point is resilient in these economic times and that we are benefiting from the downturn in the restaurant sector. Instead of eating out three or four times a week, we are seeing real signs that [people] have cut that to once or twice. They are filling up that gap with pizza instead. (The Times, 20 February 2008) His comments came soon after the company announced plans to move up to the main market in order to obtain funds it has been unable to attract in the nine years it has spent on the Alternative Investment Market (AIM). Dominos shares have climbed 14-fold since the company floated in November 1999 and the group now has 501 sites across the UK and Ireland, with plans to open 50 more this year. Its aim is to have 1,000 by 2017. (The Times, 20th February 2008). Dominos said, sales had been enhanced, due to these new pizzas, like wise, Meateor and the rugby-themed Scrummy, and by offering new ways of ordering, like wise e-commerce salesorders taken electronically either online or through text messages, due to which sales have been intensified to 60.5%. According to Dominos prediction, the drift for ordering-in food would continue this year. At present the external environment shifting rapidly. The external environment consists of everything outside the business. Even in the present critical economical situation, dominos continues to succeed which is due to dominos remorseless emphasis on the quality of dominos pizzas, penetrating commitment to service and by publicizing to dominos customers to whenever and wherever they are willing to order. It is their frevency that has brought profit growth of 27.8% to  £29.9m (2008:  £23.4m) and that will persists to get-up-and-go dominos business in years to come. PEST ( Political, Economic, Social and Technological) i. POLITICAL ISSUES: Political issues include regulatory frame work operating in judicial system which may distress the business in diverse ways. In UK, there isnt as such factors that might embrace dominos business. While factors like, laws on business employment, pollution and taxation apply on the organization which it should follow according to rules. ii. ECONOMIC FACTORS: If the countys economy is better so the GDP of the country will be good, it is the initiative for business as the per capita income increases people will spend more money. According to dominos survey, it came to know that mostly people spend more and visit more often, during or start in on of months. Moreover, rise in inflation rate, leads to increment of cost of raw material which also leads towards higher prices for goods and vice versa iii. SOCIAL FACTORS: Dominos is a multinational and it is basically inaugurated from America, therefore, the organization is snowed under by dominos western culture. There are different social forms of society which consists of, upper class, middle class, middle upper class, and lower class. Moreover, every single nation, state has their own cultural norms, beliefs, religion, values which might affect the organization world wide. iv. TECHNOLOGICAL FACTORS: At the present time, technology is improving, so as baking and heating ovens will be of new and efficient technology and will provide efficient service. Due to these innovative technology there are many latest ways of publicizing like wise, through internet; telemarketing through which organization can advertise their products in much more rapidly than ever before. Computer based customer data that is MIS (managing information system) helps in collecting customer data, daily transactions, future forecasting and decision making. New vehicles will make their service more efficient. Briefly discuss the industry of sector The food industry is a complex, global collective of diverse businesses that together supply much of the food energy consumed by the world population. Only subsistence farmers, those who survive on what they grow, can be considered outside of the scope of the modern food industry. The food industry includes: Regulation: local, regional, national and international rules and regulations for food production and sale, including food quality and food safety, and industry lobbying activities Education: academic, vocational, consultancy Research and development: food technology Financial services insurance, credit Manufacturing: agrichemicals, seed, farm machinery and supplies, agricultural construction, etc. Agriculture: raising of crops and livestock, seafood Food processing: preparation of fresh products for market, manufacture of prepared food products Marketing: promotion of generic products (e.g. milk board), new products, public opinion, through advertising, packaging, public relations, etc. Wholesale and distribution: warehousing, transportation, logistics These subtle technologies ascertain prevailing food production. Which encompasses numerious areas, including, Agricultural machinery, originally led by the tractor, has practically eliminated human labor in many areas of production. Biotechnology is driving much change, in areas as diverse as agrochemicals, plant breeding and food processing. Many other areas of technology are also involved, to the point where it is hard to find an area that does not have a direct impact on the food industry. Computer technology is also a central force, with computer networks and specialized software providing the support infrastructure to allow global movement of the myriad components involved. Key success factors The critical success factors are related to dominos broad areas, customers preference for pizza as a food item. Its ability to prepare a pizza within a short time, to deliver it within 30 minutes of recording the order, and the store location. Since Dominos business model is based on home delivery, the speed of preparing the pizza and delivering it are the critical success factors. International strategies (Competitive analysis) SWOT Analysis: Every organization has its own strengths and weaknesses as well as threats and opportunities, As far as dominos swot is concerned its swot analysis is as under. Strengths: Currently Dominos is the market leader in providing wide range of pizzas, in a manner that there are no competitor in this sector. There admireble image has made the organization more worthfull. Moreover, Dominos is render pleasing taste, quality products with qualified staff, splendid ambience and hygienic surroundings. They are specialized in pizzas. Moreover Motivation level of staff is very high which make the organization more prosperous. They are ISO (International Standard Organization) certified. They have equipped with plenty of resources for operating different activities of the organization. They are providing free home delivery service. They have created monopoly in this sector. Another big Strength and even a Competitive Advantageis the fact that they have a full service restaurant as well as delivery services. Most of dominos competitors do not have restaurants. Because of the restaurant, Dominos can market too many different segments that other pizza chains cannot. For example, Dominos can market to families much easier than Dominos or Little Caesars. Dominos weaknesses: As far as dominos weaknesses is concerned, dominos holding a restaurant to run is also the major weakness that it has, because of it has higher overhead cost than that of competitors as competitors dont have a restaurant to deal with therefore their overhead cost is quite lower than that of Dominos. As a result of higher overhead cost dominos charge higher prices. Obviously, Dominos is not the low cost producer. As they charge higher prices so thats why they are accountable for quality pizza and good service. They are providing less range of products comparatively with high prices. They are more focused on western taste instead of Eastern. Very few outlets have dine-in facilities The menu is limited and pricey, and there are very few budget items on the menu. Opportunities: Dominos has a high potential therefore it has numerous opportunities like wise, if it come across new markets then new opportunities will be born. Considering eastern test of the people like Mc donalds, Dominos can come up with new products. Market share can be increased by bringing variety of new products. Prices can be reduced because of more dominos. Threats: Currently major threat that Dominos can face are from competitors, as their immediate competitor which is pizza hut, is working over to open their branch hastily. But competitive advantage that dominos have over pizza hut is their lower price. Evaluate dominos company strategies with other different companies: Though Dominos has flourished in expanding over continent and had observed a remarkable achievements, but in attaining to develop globally, it has been unabled to manage the domestic market with full proficiency and as a consequence , is losing grounds in the domestic market. Moreover , Dominos has mobilized the standard of pizza industry to a great extend, keeping current economic situation in mind, where rising of commodity prices and decrease in peoples purchasing power, Dominos is struggling to keep a tie between profitability as well as maintaining standards. Moreover, the increasing competition in the fast food industry adds to these cluster of challenges. The main reason for Pizza Huts has been their menu that has been constantly reformed and expanded in order to foster with the changing need and preferences of customer in different part of the world. In having understood the pulse of the customers, Pizza Hut has clearly established itself as a brand with a Britain heart and Dominos need to learn that. Benchmarking: For many years as a private company, Dominos really benchmarked against itself, without looking at the outside world. We were proud of the fact that for many years we had positive same-store sales, which is a big financial indicator of growth and success in the retail world. Well, that was the good news. The bad news was that during those years our competitors were growing at a very faster pace. Dominos were actually giving up market share. At the same time, dominos were hosting internal celebrations of the fact that against our own internal matrix dominos were doing well. Dominos not only had to look at what had been our past results and reconcile how dominos were performing against that benchmark, but also dominos needed to look at the world around us, look at our competitors, and in many instances, I really wanted us to look at the very best in class. Who is out there doing the best possible job in this particular area of business? Dominos need to find out what their results are and start to hold ourselves accountable for that particular level of performance. Dominos accept mediocrity because dominos can choose a lot of people around us who are just as mediocre as dominos are. I want to find the very, very best, and I want to benchmark against them, and I want to get as good or better. I think if I lead that expectation and I get my team and my organization to embrace it, thats how dominos were going to become world-class performers. Takeaways When organization become successful, people tend to believe that thing now dont need to improve but the fact is, things does not remain the same-it can be worst even or it can be better. At the instant companies become confident and detached at the very instant companies begin to decline. In order to have a high-performance organization you need to cultivate a culure of continuous improvement. Dont go for ordinariness, instead, analyse your competitors, set benchmark against them and attain the top-notch performance. Organisation strategy: A businesss strategy is basically arrangement of decision that a company make in order to attain its goals. A business has cluster of goals and objectives. And in order to attain those objectives businesses need to organize their business activities. For running a business, planning is essential for both current and as well future activities. Therefore, in order to attain their business objectives , organization need to comply with different strategies. In accordance with, Dominos has also adopted many strategies which help in attaining the target which are set by the main office to the local store opened at Peshawer. Changes in the external as well as internal environment has made Dominos to re consider their past strategies and has hence designed new strategies after considering the changes in the environment. Through SWOT and PEST analysis, environmental changes are scrutinized. After acknowledging all the factors Dominos has decided upon the strategies and their current strategie s are categorized into five main categories and further have sub parts. These strategies are: -Functional Strategies: These strategies are outlined to improve proficiency of business operations. They often focus on an area, such as marketing, human resources etc. All business organizations adopt strategies at functional level as once the functional objectives are achieved, corporate objectives become easy. In order to make the functional strategy efficient, Dominos has made all the functional departments co-operate with each other. Porters Five Forces analysis of market structure The competitive structure of an industry can be analysed using Porters five forces. This model attempts to analyse the attractiveness of an industry by considering five forces within a market. According to Porter (1980) the likelihood of firms making profits in a given industry depends on five factors: 1. The likelihood of new entry i.e. the extent to which barriers to entry exist. The more difficult it is for other firms to enter a market the more likely it is that existing firms can make relatively high profits. The likelihood of entering a market would be difficult if: the entry costs are high e.g. if heavy investment is required in marketing or equipment there are major advantages to firms that have been operating in the industry already in terms of their experience and understanding of how the market works (this is known as the learning effect) Government policy prevents entry or makes it more difficult; for example, protectionist measures may mean a tax is placed on foreign products or there is a limit to the number of overseas goods that can be sold. This would make it difficult for a foreign firm to enter a market the existing brands have a high level of loyalty the existing firms may react aggressively to any new entrant e.g. with a price war The existing firms have control of the supplies .e.g. entering the diamond industry might be difficult because the majority of known sdominosces of diamonds are controlled by companies such as De Beers. 2. The power of buyers. The stronger the power of buyers in an industry the more likely it is that they will be able to force down prices and reduce the profits of firms that provide the product. Buyer power will be higher if: there are a few, big buyers so each one is very important to the firm the buyers can easily switch to other providers so the provider needs to provide a high quality service at a good price The buyers are in position to take over the firm. If they have the resdominosces to buy the provider this threat can lead to a better service because they have real negotiating power 3. The power of suppliers. The stronger the power of suppliers in an industry the more difficult it is for firms within that sector to make a profit because suppliers can determine the terms and conditions on which business is conducted. Suppliers will be more powerful if: there are relatively few of them (so the buyer has few alternatives) switching to another supplier is difficult and/or expensive the supplier can threaten to buy the existing firms so is in a strong negotiating position 4. The degree of rivalry This measures the degree of competition between existing firms. The higher the degree of rivalry the more difficult it is for existing firms to generate high profits. Rivalry will be higher if: there are a large number of similar sized firms (rather than a few dominant firms) all competing with each other for customers The costs of leaving the industry are high e.g. because of high levels of investment. This means that existing firms will fight hard to survive because they cannot easily transfer their resources elsewhere The level of capacity utilisation. If there are high levels of capacity being underutilised the existing firms will be very competitive to try and win sales to boost their own demand the market is shrinking so firms are fighting for their share of falling sales there is little brand loyalty so customer are likely to switch easily betdominosen products 5. The substitute threat. This measures the ease with which buyers can switch to another product that does the same thing e.g. aluminium cans rather than glass or plastic bottles. The ease of switching depends on what costs would be involved (e.g. transferring all ydominos data to a new database system and retraining staff could be expensive) and how similar customers perceive the alternatives to be. Using Porters analysis firms are likely to generate higher returns if the industry: Is difficult to enter There is limited rivalry Buyers are relatively small Suppliers are relatively small There are few substitutes. On the other hands returns are likely to be low if: The industry is easy to enter There is a high degree of rivalry between firms within the industry Buyers are strong Suppliers are strong It is easy to switch to alternatives The implication of Porters analysis for managers is that they should examine these five factors before choosing an industry to move into. They should also consider ways of changing the five factors to make them more favourable. For example: If firms merge together this can reduce the degree of rivalry. This has happened a great deal in industries such as automobiles, pharmaceuticals and banking where firms have joined together to remove competitors if firms buy up distributors (this is called forward vertical integration) they can gain more control over buyers if firms differentiate their product perhaps by trying to generate some form of Unique Selling Proposition (USP) that makes it stand out from the competition. This lies at the heart of many marketing and brand building activities. Coca Cola, for example, has fought hard to promote itself as the real thing; everything else is just imitation! if they react aggressively to a firm that enters its market this may deter potential entrants in the future The five forces will change over time as market conditions alter. For example, more information is available nowadays to enable customers to compare offerings and prices; this gives buyers more power. The opening up of world markets (for example through the efforts of the World Trade Organisation to reduce protectionist measures that limit trade and the expansion of the European Union enabling free trade between more countries) has led to much more rivalry in markets in recent years. In North America, for example, the sales of Japanese firms such as Toyota have gradually been reducing the market share of American producers such as General Motors as consumers have more choice. Meanwhile, the success of the internet has made it easier for producers to enter many markets such as finance, book retailing and clothes retailing; the ability to start selling online has reduced a major barrier to entry which was the investment required to set up a network of shops. As ever the business world is not static and the conditions in any industry will always be changing. As this happens the various elements of the five forces are always shifting requiring established firms and potential entrants to review their strategies. Effectiveness of international strategy: It reaches geographically dispersed buyers. Dominos vision is focused on Exceptional people on a mission to be the best pizza delivery company in the world! . Dominos is committed to bringing fun and excitement to the lives of dominos customers by delivering delicious pizzas to their doorstep in 30 minutes or less and all its strategies are aimed at fulfilling this commitment towards its large and ever-growing customer base. Its all advertisement are image of core competencies. They also should have a variety of combinations of menu items which a customer can choose so that both the customer and the company can have a win-win situation. The company can have the maximum of the consumer surplus at the same time the consumer might feel that this was the best offer. From the menu card one can see the family size variants and the different pizza combinations in the same one pizza are all the different ways of pricing. The company attains the maximum profit in the meat items, so they give the selection of pizzas slices of different varieties and they are clubbed together to form a single pizza. Once the customer dines / orders @ home, normally discount coupons are given to the customer so that there is an incentive for the customer to order from Dominos . Thus customers are forced to maintain loyalty towards Dominos . Sustaining, building relationships and Exploiting Changing Conditions Over the years dominos has also developed and successfully introduced a range of products especially suited. What has also given dominos a competitive edge is that in addition to an extensive range of internationally renowned pizzas like The Italian, the proprietary Pan Pizza and Stuffed Crust, in the menu offers the option of a complete meal. It includes appetizers, a Salad Bar where the customers can make their own fresh salads, a range of soups, pastas and desserts etc. Dominos should also a community called as VIP- Members joining this club should be at no extra cost one can avail greater offers. Meanwhile Dominos are not behind Pizza Hut in introducing local tradition. Dominos believes strongly in the strategy of Think global and act local. Thus, time and again Dominos Pizza has been innovating with delicious new products such as crusts, toppings suitable to the taste buds of Consumers Firm market entry strategy: Dominos Pizza was able to gain ground by positioning Pizza as a snack and supporting it with its efficient home delivery system. For Dominos direct selling and interactive selling is not needed though they are involved in internet and cable TV promotions. Dominos always search for ways to gain efficiency by replacing one communication with others. The sustainability among communication tools explains why marketing function need to be coordinated. Growth strategies: Pizza hut targeted market defines them as a family product. This is because they dont really directly market their customers. They are target everyone whereas their competitors target a certain gender or age. But pizza hut targets a wide range of customers. This is because they want to make the most money and who blames them. They have many competitors and they are bound to try everything to cope up tops. Their competitors are everywhere. There are just a few that are main competitors and pizza hut will always try to be the best and get the most money by making their products better quality but also cheaper. They try to offer something different with their product. They offer a range of stuffed crusts to try and attract customers. They also do vegetarian options with meet free pizzas and a salad and pasta bar. Not a lot of restaurants offer a salad and a pasta bar. This is another competitive idea to attract or customers. Potential development over 10 to 20 years: senior executives at Dominos are missing a key thought process about change, growth and innovation though. They didnt understand that every product, team, organization and individual goes through a process of birth, growth and decline that is similar to the shape of an elongated S. You cant avoid this process. At the beginning of every growth curve, you make investments with little or no reward. Its only through squeezing out operational inefficiencies, gaining and or growing market share that companies recover their initial investments and grow the bottom line and pay dividends to their stakeholders. Dominos rested on the part of the S-Curve where the maximum profit are being realized without understanding that decline, death, and decreased profit arent just probable, but are inevitable. Dominos is trying to jump the curve and are at the beginning of a new S-Curve time will tell as to whether they embrace team development and leadership development, which will ultimately determine whether they grow or die. Appropriate justified recommendation for improvement, development and international : à ¢Ã¢â€š ¬Ã‚ ¢Increase varieties in Pizzas. à ¢Ã¢â€š ¬Ã‚ ¢Focus on location of the outlets. à ¢Ã¢â€š ¬Ã‚ ¢Increase the quality of Pizzas. à ¢Ã¢â€š ¬Ã‚ ¢Make good ambiance in outlets. à ¢Ã¢â€š ¬Ã‚ ¢Should focus more on marketing itself confidently. Conclusion: Dominos Pizza constantly strives to develop products that suit the tastes of its consumers and hence delighting them. Dominos believes strongly in the strategy of Think global and act local. Thus, time and again Dominos Pizza has been innovating with delicious new products such as crusts, toppings and flavours suitable to the taste buds of Consumers. Further, providing value for money at affordable products to the consumers has been Dominos motto. Initiatives such as Fun Meal and Pizza Mania have been extremely popular with consumers.

Fa Mu Lan: Equal Rights for Women in China Essay -- Asian History

Despite the oppression women were subjected to in China, they still occasionally overcame it and accomplished something extraordinary. Some worked, and helped to earn the family living, some were extremely honorable in their efforts to uphold their chastity or their family's honor, and some accomplished even more influential feats. Fa Mu Lan trained for fifteen years in order to become a woman warrior. She became as strong as a man, but swifter and more graceful. After saving her father from the draft by dressing up as a man, she assembled an army. Her army never lost, because Kuan Kung, the god of war and literature, would always ride before her into battle. Interestingly enough, another of the more extraordinary feats was that of women writing and studying literature, also apparently under the god, Kuan Kung. Writing women worked around the rules. Men thought that women had no real use for writing, and so writing to the detriment of the household duties was greatly frowned upon, a problem easily solved. Both woman warriors and writers were amazing achievements, but one had some benefits the other did not. In the case of the woman warrior, Fa Mu Lan overcame many disadvantages of women. Biologically, women are disadvantaged from the start when it comes to physical strength and limits. Men are built more for hunting and killing than women. Male hormones force the growth of more muscle than female hormones do, and due to this women are often weaker. This is one of the great many barriers Fa Mu Lan overcame on her way to becoming a warrior. She trained hard enough that she was just as strong as a man. Mann says, "Through reading and writing, elite women developed new spheres of influence," which empowered wome... ...ving it all to your elders, which just serves to perpetuate the mistreatment of women, with the justification of Confusion thought. The pleasantries of the tales of Fa Mu Lan are quite interesting and fun to read, but they lack much significance. The lives of women in China were not improved through the tellings and re-tellings of folk lore. It is for the women writers unto whom the real respect can be given, as not only did they receive the same education as men at that time, but they excelled with the knowledge they gleaned from it. Women writers embraced their femininity and used it to their full advantage, creating better works of art and literature than their male counterparts. Works Cited Kingston, Maxine Hong. Woman Warrior. (1975), New York: Vintage International. Mann, Susan. Precious Records. (1997), Stanford: Stanford University Press.

In the Details :: Personal Narrative Writing Papers

In the Details I started taking a fiction class at just the right moment in my life. It was a genre I had never been good at, and had even been afraid of since that day J.C. laughed at my pathetic attempt to write a short story about a lesbian returning home to the South, only to be welcomed by a non-accepting mother, who all but condones it when a man rapes her to teach her how a woman is supposed to be. Of course, it was an awful story, but it was agony to write. The dialogue was so forced, as I tried to spell it the way I heard it in my head, tried to capture inflections and drawls and pauses. In the end, it read more like a cartoon, and no one could empathize with my character when she got drunk, got in his truck, and didn’t scream for help or fight him off. The plot was thin, none of the characters had any motivation, and the devices I tried to use were not working. I learned then that fiction had these elements for a reason. In order to craft a good story, I had to learn to use the tools. In essays and poetry, all these things had never seemed important to me. They were usually crafted because of an idea, and I could execute that idea without worrying about literary devices or symbolism, or other large concepts. My sole needs for my writing had always been voice, subtlety, and sometimes, alliteration. Fiction was much harder than I had previously thought. It wouldn’t be until the spring of 2001 that I would try my hand at it again. I decided that spring to take an introductory fiction class at a community college. By that time, I was actually making a living as a writer (albeit a technical writer), and I was comfortable in every other aspect of my writing, but I was still afraid of fiction. It must have come at just the right time for me. Within a week after I joined the class, I was downsized at the company I had worked at for two years. My whole department was just not needed anymore, although we were the only ones writing the training for new employees. So, with nothing but time in my day between Internet searches for new jobs and calls to recruiters, I began to write some stories.

Sammy Makes a Decision in John Updikes A&P :: A&P Essays

Sammy Makes a Decision John Updike's short story "A&P" is about a teenager who has to make a serious decision. The story is set in an A&P supermarket in a town north of Boston, probably about the year 1960. As the plot unfolds, Sammy changes from being a thoughtless and sexist boy to being a young man who can make a decision, even though it might hurt him. Sammy tells us he is nineteen years old. He is a check-out clerk in the local A&P, where the boss, Lengel, is a friend of Sammy's parents. Sammy does not seem to like his job very much. He calls one of his customers a "witch" and says the other customers are "houseslaves" and "sheep." He himself comes from a middle-class family. When they have a party, he says, they serve "lemonade and if it's a real racy affair Schlitz in tall glasses with 'They'll Do It Every Time' cartoons stencilled on" (15). In addition, Sammy is sexist. He gives long, loving descriptions of the girls who cause all the trouble, and he thinks at first that girls may not even have minds, asking, "do you really think it's a mind in there or just a little buzz like a bee in a glass jar?" (13) However, he does change as the plot goes on. The plot of the story deals with three girls who come into the store dressed only in bathing suits. They make their entrance in the very first sentence, and they complicate Sammy's life. At first, Sammy, his older friend Stokesie, and McMahon the butcher all look at the girls lustfully. But of them all, only Sammy enjoys the entertainment the girls bring. The other shoppers crash their carts, look stunned, and are suddenly jarred out of their everyday routine. Sammy, who seems bored with his job, finds the change amusing. He even begins to feel sorry for the girls when everyone else stares at them lustfully. The plot's major conflict occurs late in the story when Lengel, the manager, comes in and scolds the girls. Sammy knows that they are on their way out of the store, but Lengel has to yell at them and make them feel bad.

The Five Sense Organs in Human Beings

The Five Sense Organs in Human Beings The sense organs — eyes, ears, tongue, skin, and nose — help to protect the body. The human sense organs contain receptors that relay information through sensory neurons to the appropriate places within the nervous system. Each sense organ contains different receptors. †¢General receptors are found throughout the body because they are present in skin, visceral organs (visceral meaning in the abdominal cavity), muscles, and joints. Special receptors include chemoreceptors (chemical receptors) found in the mouth and nose, photoreceptors (light receptors) found in the eyes, and mechanoreceptors found in the ears. Oooh, that smell: Olfaction Olfactory cells line the top of your nasal cavity. On one end, olfactory cells have cilia — hair-like attachments — that project into the nasal cavity. On the other end of the cell, are olfactory nerve fibers, which pass through the ethmoid bone and into the olfactory bulb. The ol factory bulb is directly attached to the cerebral cortex of your brain.As you breathe, anything that is in the air that you take in enters your nasal cavity: hydrogen, oxygen, nitrogen, dust, pollen, chemicals. You don’t â€Å"smell† air or dust or pollen, but you can smell chemicals. The olfactory cells are chemoreceptors, which means the olfactory cells have protein receptors that can detect subtle differences in chemicals. The chemicals bind to the cilia, which generate a nerve impulse that is carried through the olfactory cell, into the olfactory nerve fiber, up to the olfactory bulb and to your brain. Your brain determines what you are smelling.If you are sniffing something that you haven’t experienced before, you need to use another sense, such as taste or sight, to make an imprint in your brain’s memory. Mmm, mmm, good: Taste The senses of smell and taste work closely together. If you cannot smell something, you cannot taste it, either. Taste buds on your tongue contain chemoreceptors that work in a similar fashion to the chemoreceptors in the nasal cavity. However, the chemoreceptors in the nose will detect any kind of smell, whereas there are four different types of taste buds, and each detects different types of tastes: sweet, sour, bitter, and salty.A common misconception is that the little bumps on your tongue are the taste buds. As with all misconceptions, this idea is wrong, too. The little bumps on your tongue are called papillae, and the taste buds actually lie down in the grooves between each papilla. Foods contain chemicals, and when you put something into your mouth, the taste buds in your tongue can detect what chemicals you are ingesting. Each taste bud has a pore at one end with microvilli sticking out of the pore, and sensory nerve fibers attached to the other end.Chemicals from food bind to the microvilli, generating a nerve impulse that is carried through the sensory nerve fibers and eventually to the brain. Now hear this: Sound The ear not only is the organ of hearing, but it also is responsible for maintaining equilibrium — or balance. To maintain equilibrium, the ear must detect movement. To hear, the ear must respond to mechanical stimulation by sound waves. The outer ear is the external opening to the ear canal. Sound waves are shuttled through the ear canal to the middle ear. The eardrum sets the mechanics in motion: 1.When a sound wave hits the eardrum, the eardrum moves tiny bones — the malleus, incus, and stapes — which subsequently move. 2. This movement is picked up by the mechanoreceptors in the inner ear, which exist on hair cells containing cilia between the end of the semicircular canals and the vestibule. 3. When the cilia move, the cells create an impulse that is sent through the cochlea to the eighth cranial nerve, which carries the impulse to the brain. 4. The brain then interprets the information as a specific sound. The fluid within the semicir cular canals of the inner ear moves, and that movement is ultimately detected by the cilia.When the fluid doesn’t stop moving, you can develop motion sickness. The cilia transmit impulses to the brain about angular and rotational movement, as well as movement through vertical and horizontal planes, which helps your body to keep its balance. Seeing is believing: Sight When you look at an eye, the iris is the colored part. The iris actually is a pigmented muscle that controls the size of the pupil, which dilates to allow more light into the eye or contracts to allow less light into the eye. The iris and pupil are covered by the cornea. Behind the pupil is an anterior chamber.Behind the anterior chamber is the lens. The ciliary body contains a small muscle that connects to the lens and the iris. The ciliary muscle changes the shape of the lens to adjust for far or near vision. The lens flattens to see farther away, and it becomes rounded for near vision. The process of changing the shape of the lens is called accommodation. People lose the ability of accommodation as they grow older, prompting the need for glasses. Behind the lens of the eye is the vitreous body, which is filled with a gelatinous material called vitreous humor.This substance gives shape to the eyeball and also transmits light to the very back of the eyeball, where the retina lies. The retina contains photoreceptors, which detect light. Two types of sensors detect light: †¢Rods detect motion. The rods work harder in low light. †¢Cones detect fine detail and color. The cones work best in bright light. There are three types of cones: one that detects blue, one that detects red, and one that detects green. Color blindness occurs when one type of cone is lacking. When light strikes the rods and cones, nerve impulses are generated.The impulse travels to two types of neurons: first to bipolar cells and then to ganglionic cells. The axons of ganglionic cells form the optic nerve. The opt ic nerve carries the impulse directly to the brain. Approximately 150 million rods are in a retina, but only 1 million ganglionic cells and nerve fibers are there, which means that many more rods can be stimulated than there are cells and nerve fibers to carry the impulses. Your eye must combine â€Å"messages† before the impulses are sent to the brain. A touchy-feely subject: TouchThe skin contains general receptors. These receptors can detect touch, pain, pressure, and temperature. Throughout your skin, you have all four of these receptors interspersed. Skin receptors generate an impulse when activated, which is carried to the spinal cord and then to the brain. The skin is not the only tissue in the body to have receptors, however. Your organs, which are made of tissues, also have receptors. Joints, ligaments, and tendons contain proprioceptors, which detect the position and movement of the limbs.

Imperialism in Africa and India

Section 1: A Scramble For Africa †¢ European nations needed to fuel industrial production †¢ Competed for new markets for goods and took huge interest in Africa †¢ Imperialism- Seizure of a country or territory by a stronger country o Occurred throughout most of Africa o Europe came in and dominated †¢ Mid 1800’s Africans divided into ethnic and linguistic groups †¢ Some converted to Islam and Christianity †¢ Most kept traditions and religion For 400 years African army able to keep Europeans out †¢ Until late 1800’s Europe only dominated coast of Africa †¢ Couldn’t navigate rivers †¢ Disease also kept them out †¢ Specialized trade networks †¢ Introduction of steam powered river boats allowed Europeans to dominate more of Africa’s interior †¢ Those who did get in were against slave trade †¢ People learned about Africa through their publications The Congo Sparks Interest: †¢ Dr. David Livi ngstone traveled with group of Africans into deep Africa to promote Christianity †¢ Several years past and people thought he was dead Henry Stanley went to find him and succeeded †¢ Stanley wanted to trace course of Congo River †¢ In 1879 and 1882 Stanley signed treaties with local chiefs of the Congo River Valley †¢ Gave King Leopold II of Belgium control of these lands †¢ Leopold II claimed wanted to abolish slave trade and promote Christianity †¢ Brutally exploited Africans by forcing them to collect sap from rubber plants †¢ About 10 million Africans died due to abuse In 1908 Belgian govt. took control of Congo away from king †¢ Congo 80x larger than Belgium †¢ This alarmed France because they had signed treated that gave them control of north bank of Congo †¢ Soon More European and Latin American countries began to claim parts of Africa Forces Driving Imperialism †¢ Industrial Revolution drove European countries to obtain m ore land †¢ European countries searched for more markets Europeans viewed themselves as the greatest nation and race †¢ Racism- the belief that one race is superior to others †¢ Social Darwinism- theory that those who were fittest for survival enjoyed wealth and success and were superior to others †¢ Non-Europeans on lower scale of cultural and physical development because didn’t make technological progress †¢ Europeans thought was their job to bring advancements to other countries †¢ European missionaries sought to convert lands to Christianity †¢ Hoped Christianity would bring end to evil practices like slave trade †¢ Also wanted to civilize landsFactors promoting Imperialism in Africa: †¢ European’s technological superiority †¢ Europeans had guns †¢ Europeans had steam engines that allowed them to control deep Africa †¢ Europeans had railroads, cables, and steamships that allowed them to communicate within colony and to controlling nation †¢ Drug quinine prevented Europeans from catching diseases †¢ Africa wasn’t unified due to diversity and wars fought between different ethnic groups Divison of Africa: †¢ Discoveries of diamonds and gold in south Africa increased European’s interest in conquering Africa †¢ All European countries became part of raceBerlin conference divides Africa: †¢ Berlin Conference- 14 European nations who met to lay down rules for the division of Africa †¢ Competition between European countries †¢ Any country could conquer land but had to notify other European countries †¢ How Africans felt about it wasn’t a factor †¢ Didn’t pay attention to how ethnic and linguistic groups in Africa were distributed †¢ By 1914 only Liberia and Ethiopia were free from European control Demand for Raw Materials Shapes Colonies: †¢ During colonization Europeans believed Africans would buy their goods †¢ Only few Africans did this Businesses still needed raw materials †¢ Greatest wealth obtained from Africa was large mineral sources †¢ Congo contained copper and tin †¢ This nothing compared to diamonds and gold in south Africa †¢ Developed cash crop: peanuts, palm oil, cocoa, and rubber †¢ Replaced food crops needed by farmers to feed families Three Groups Clash over South Africa: †¢ Zulu chief, Shaka used highly disciplined warriors and good military organization to create large centralized state †¢ Shaka’s successors unable to keep control †¢ Zulu nation eventually fell to British controlBoers and British Settle in the Cape: †¢ Boers- Dutch settlers (Boer=farmer in Dutch) who took African’s land and established large farms †¢ When British took control of Cape Colony there was clash over British policy of slaves and land †¢ Boers moved north in Great Trek to escape from British †¢ Started fighting fie rcely with Zulu and other African groups whose land was getting taken †¢ When Diamonds and gold found in south Africa Boers tried to keep outsiders from gaining political rights †¢ British tried to rebel against Boers and failed Boers rose against British in Boer war †¢ The war was brutal (no mercy) †¢ Many black southern Africans also participated †¢ Many were captured and put in British concentration camps †¢ Britain won war †¢ Europeans made efforts to change political, social and economic lives of people they conquered Section 2: Imperialism: †¢ Imperialism of 18th and 19th century different than previous imperialism †¢ Europeans demanded more influence over all aspects of African lives †¢ Determined to shape economies to help benefit European economies †¢ Wanted people to adopt European customsForms of Control: †¢ 4 types: o Colony- a country or territory governed internally by a foreign power o Protectorate- A country or territory with its own internal government but under the control of an outside power o Sphere of influence- an area in which and outside power claims exclusive investment or trading privileges o Economic imperialism- an independent but less developed country controlled by private business interests rather than other govts. †¢ Also had direct and indirect control †¢ Britain and U. S. preferred indirect France and most other European nations preferred direct †¢ Indirect control: o Relied on existing political rulers o Rulers adopted British Authority o Rulers handled much of daily management of colony o Each colony had legislative council: ? Colonial officials ? Local merchants ? Professionals ? Colonial governor †¢ Direct Control: †¢ French and other European didn’t think Africans could run country †¢ Paternalism- the idea that the people in authority restrict freedoms to their subordinates for the subordinates’ good †¢ Gave them n eeds but not rights Europeans brought in own bureaucrats †¢ Didn’t train Africans in European methods of govt. †¢ Assimilation- the idea that the local population would adopt the superior culture in order to become more like them †¢ Africans adopted French culture †¢ All schools, courts, and businesses patterned after French institutions †¢ In practice idea of assimilation abandoned †¢ French resided to indirect control †¢ Recognized African culture but saw it as inferior |Indirect Control |Direct control | |Local govt. fficials used: |Foreign officials brought in to rule | |Limited self-rule |No self rule | |Goal: to develop future leaders |Goal: assimilation | |Govt. institutions based on European styles but may have |Govt. institutions are based only on European styles | |local rules | |A British Colony: †¢ Britain gained control of southern Nigeria †¢ Some local rulers agreed to sign treaties of protection and accept British r esidents †¢ Others opposed intervention and rebelled against it †¢ British defeated rebellions †¢ Royal Niger Comp. gained control of palm oil trade over Niger River Delta †¢ In 1914 British claimed entire Nigeria as colony Managing the Colony: †¢ Nigeria culturally diverse †¢ Three main groups were: o Hausa-Fulani: ? Muslim ? Had strong central govt. o Yoruba Followed traditional religion ? Relied on chiefs for control o Igbo ? Same as Yoruba †¢ Didn’t have enough British troops to govern such complex area †¢ British resided to indirect control †¢ Worked well with Hausa-Fulani but not with other two groups †¢ Local chiefs of Yoruba and Igbo resented limited power African Resistance: †¢ Africans resisted European attempts to colonize †¢ But Europeans had more advanced weaponry †¢ Therefore, Africans didn’t succeed in most cases Unsuccessful Movements: There was resistance and resistance through religious movements †¢ Algeria’s almost 50 year resistance against France †¢ West Africa’s Samori Toure’s 16 year resistance against France †¢ African villagers resisted Germans in spiritual defense o Believed magic water would turn German’s bullets to water o 20 groups came together and fought against Germans o Fighters believed God and their ancestors would return to life and assist them o Over 75,000 Africans died o Twice that many Africans died in famine to follow o Germans shocked and passed some reformsEthiopia: A successful Resistance †¢ Only African nation that successfully resisted Europeans †¢ Menelik II- became emperor of Ethiopia in 1889 †¢ Successfully played Italians, French, and British against each other †¢ Built up large arsenal of modern weapons he purchased from Russia and France †¢ Menelik II signed treaty with Italy while Italians were invading the country †¢ Menelik II declared war in 1896 †¢ B attle of Adowa was largest battle in history of Africa †¢ Ethiopians won and kept independence Legacy of Colonial Rule: †¢ Negative effects: Africans lost control of land and independence o Lost many people to disease and rebellion o Famine o Breakdown of traditional culture o Traditional authorities replaced o Homes and properties transferred o People lost jobs o Identity issues o Division of Africa o Unnaturally divided groups o No Unity †¢ Positive Effects: o Local warfare reduced o Sanitation improved o Hospitals o Schools o Lifespans increased o Literacy increased o Economic expansion o Railroads, dams, telephone, telegraph lines built in Africa o However, this only really benefited the EuropeansSection 4: British Imperialism in India: †¢ Area controlled by East India Company grew overtime †¢ Both directly and indirectly governed southern India, Bangladesh, and territory along Ganges River in north †¢ British govt. regulated East India company â₠¬ ¢ Company ruled India without British interference until 19th century †¢ Had own army with British officers †¢ Sepoys- Indian soldiers †¢ Army was dangerous because could easily turn against British Britain’s â€Å"Jewel in the Crown†: †¢ Industrial revolution turned Britain into world’s workshop †¢ India supplied Britain with many raw supplies India’s 3,000,000 people also large potential market for British made goods †¢ India was â€Å"brightest jewel in crown† because it was the most valuable of all Britain’s colonies †¢ British made restrictions that prevented Indian economy from operating on its own †¢ Indians could only produce raw materials for Britain †¢ Indians were not allowed to compete with Britain British Transport Trade Goods: †¢ Railroad system built in India †¢ India became more valuable †¢ Most of raw materials transported included: o Tea o Indigo o Coffee o Cotto n Jute o Opium †¢ Sold trade opium for tea from China †¢ Sold tea in England Impact of Colonialism: Negative impact on India: †¢ British held most of economical and political power †¢ British restricted Indian owned industries †¢ Many villagers couldn’t be self sufficient due to emphasis on cash crop †¢ Food production reduced †¢ Famine †¢ Racism †¢ Forced conversion to Christianity Positive impact on India: †¢ Had world’s third largest railroad system †¢ Railroad system united brought modern economy that India †¢ Sanitation and public health improved India modernized by railroads, telephones, telegraphs, dams, bridges, irrigation canals †¢ Schools and collages founded †¢ Literacy increased †¢ Idea cleared of bandits †¢ Local welfare amongst competing rulers The Sepoy Mutiny: †¢ British controlled most of India †¢ Believed British were trying to convert Indians to Christianity â⠂¬ ¢ There was so much racism †¢ Nationalist idea emerged †¢ The Indians decided to rebel †¢ Gossip spread amongst sepoys that the cartridges of their new rifles were greased with beef and pork fat †¢ To use cartridges Indians had to bite off ends Cows were sacred to them and Muslims didn’t eat pork so they were very angered †¢ Soldiers who refused cartilages were imprisoned †¢ Next day they rebelled †¢ Sepoy Munity- rebellion of the Indian soldiers †¢ Uprising spread from Delhi to much of northern India †¢ British and sepoys tried to slaughter each others armies †¢ Took company more than a year to regain control of country †¢ Indians couldn’t unite against British due to weak leadership and conflict between Hindus and Muslims †¢ Hindus preferred British rule over Muslim ruleTurning Point: †¢ After munity Britain took direct control over India †¢ Raj- British rule after India came under British crown during reign of Queen Victoria †¢ To reward many princes who stayed loyal to company during munity, Britain promised to respect all treaties they had with them †¢ Also promised that Indian states that were still free would remain independent †¢ Regardless, British gained control of free states unofficially †¢ Munity fueled racist attitudes of British Munity increased distrust between Indians and British †¢ Hindus and Muslims felt they were being ruined under British rule Nationalism Surfaces in India: †¢ In early 1800’s some Indians began demanding modernization †¢ Ram Mohum Roy, a modern thinking, well educated Indian began campaign to move away from traditional Indian practices †¢ Ram Mohum Roy believed that if practices weren’t changed India would continue to be controlled by outsiders †¢ Ram Mohum Roy’s writings inspired other Indians to press for social reforms and adopt western ways †¢ Nationalist feelings also began to surface in India Indians hated system that made them second class citizens in own country †¢ Made much less money than British workers Nationalist groups form: †¢ 2 nationalist groups formed: o Indian National Congress in 1885 o Muslim League in 1906 ? Focused on Indian’s concerns ? Wanted self government ? Divided in to Hindu and Muslim section ? Separation made it hard for them to unite in calling for independence ? In 1911 British regained control and divided them differently †¢ Conflict over Indian control continued to develop between Indians and British Key Terms: Imperialism- Seizure of a country or territory by a stronger country †¢ African goods: copper, tin, gold, diamonds, rubber, cocoa, palm oil, and peanuts †¢ Racism- the belief that one race is superior to others †¢ Social Darwinism- theory that those who were fittest for survival enjoyed wealth and success and were superior to others †¢ Berlin Conference- 14 Euro pean nations who met to lay down rules for the division of Africa †¢ Shaka- was a Zulu chief used highly disciplined warriors and good military organization to create large centralized state in South Africa.His successors weren’t as successful †¢ Boers- Dutch settlers (Boer=farmer in Dutch) who took African’s land and established large farms †¢ Boer War- War between British and Boers over land and minerals in which British won †¢ Colony- a country or territory governed internally by a foreign power †¢ Protectorate- A country or territory with its own internal government but under the control of an outside power †¢ Sphere of influence- an area in which and outside power claims exclusive investment or trading privileges †¢ Economic imperialism- an independent but less developed country controlled by private business interests rather than other govts. |Indirect Control |Direct control | |Local govt. officials used: Foreign officials bro ught in to rule | |Limited self-rule |No self rule | |Goal: to develop future leaders |Goal: assimilation | |Govt. institutions based on European styles but may have |Govt. institutions are based only on European styles | |local rules | | †¢ India was â€Å"brightest jewel in crown† because it was the most valuable of all Britain’s colonies †¢ Indian goods: Tea, Indigo, Coffee, Cotton, Jute, and Opium †¢ Menelik II- became emperor of Ethiopia in 1889.He was the only one who was successful at preventing his state (Ethiopia) from being conquered. †¢ Sepoys- Indian soldiers †¢ Sepoy Munity- rebellion of the Indian soldiers †¢ Raj- British rule after India came under British crown during reign of Queen Victoria †¢ Ram Mohum Roy- a modern thinking, well educated Indian began campaign to move away from traditional Indian practices and bring nationalism †¢ Paternalism- the idea that the people in authority restrict freedoms to their sub ordinates for the subordinates’ good †¢ Assimilation- the idea that the local population would adopt the superior culture in order to become more like them †¢